Video Analytics
Keep an eye on everything and get reports & alerts.
Develop automatically analyzing video content to detect hidden patterns and activities.
Video analytics has become a new way to analyze data that has no user interactions with the systems. It has new ways to detect hidden patterns, behavior, or incidents to make smarter and wise decisions. Video analytics has given a modern form of exploring activities that otherwise are very difficult to trace. It has gained popularity in application and business which has tremendous user walkins and personal interaction.
Video analytic key aspects
Motion Detection
One of the most common detections and the challenge is detecting movement. This detection helps in every aspect, like securing the premises and identifying speed. The camera that has image sensors and is using light & dark pattern can identify motions. While analyzing, data sets are trained to determine movement, and that way near to real-time detection can be detected and analyzed.
Facial Recognition
This is the best technique for identification. Mostly used for security and crime control. However, now a variety of other ways can be explored using this. Phone unlocking, helping differently-abled people using facial recognition, and attendance.
Object Detection and Tracking
Systems can be made smarter to understand objects in the camera frame and track them over some time. This helps to locate items in the mall and objects in the warehouse. Different and innovative use cases are revolving around this.
Gesture identification
This has gained prominence in the sports field. Players’ gameplay is recorded and analyzed. This analysis is used to improve gameplay. Apart from sports, other areas are exploring it and gaining popularity.
Sentiment identification
This is a combination of tracing user’s activity along with other personal details to analyze and understand the behavior and patterns of the user’s mind. This is becoming highly popular as it can influence a mass towards a common goal.
Industry-wise Video Analytics benefits
Outdoor Advertising and marketing
It's hard right now to capture the analysis of several views for outdoor advertisement. Video analytics can come to aid for this difficulty.
Parking infrastructure
Systematic identification of parking space can be handled using Video analysis. It helps in infrastructure planning.
Banking and security
Face detection, anomaly activities, etc. can be identified at banks and ATMs.
Retail counters or window shoppings
Improve business by observing the user’s behavior.
Games and Sports
Training or coaching of athletes, improving their skills, planning strategies, and reducing their injury on the field.
Education sector
Increase the level of education and make it easy for students to understand.
Government and Law
Identification of suspicious activities in the given premises. Monitoring of law adhering.
Health/rehabilitation centers
Video analysis provides the ability to monitor and track improvements in patients.
→
More Details